Ms. Smith

Carrianne Smith

Director of Sales & Marketing

The Sheraton Seattle Hotel, Starwood Hotels

Carrianne Smith is a leader in the Pacific Northwest hospitality industry. She has held her current role as director of sales and marketing at the Sheraton Seattle Hotel for seven years, where her accumulated knowledge and experience from hotel locations across the U.S. brings immense value to the hotel.

Ms. Smith’s expertise for hotel management and hospitality ranges from her position as the director of sales at the Sheraton Boston Hotel, where she led her sales team to the Starwood “Team Hot” of the Year Award in 2003; director of marketing at Wyndham Andover and Wyndham Burlington in Massachusetts and sales manager at the Renaissance Hotel in Seattle. In her 10 year tenure with Starwood properties, Ms. Smith has been nominated six times for Sales Team of the Year, winning the honor in 2008, and has twice been nominated for Sales Leader of the Year. After graduating Southern Illinois University, her career began as a front office manager at Wyndham Lisle/Naperville and as a catering manager at Wyndham SeaTac.

Ms. Smith is a member of Meeting Professionals International and the Professional Convention Management Association, where she served as co-chair for the marketing and promotions committee for the 2008 PMCA Annual Meeting. She is a repeat guest speaker at Cornell, Johnson & Wales and Northeastern University, and prior to moving to Seattle, she served as a member of the Boston Convention Bureau’s Sales Advisory Committee and led the “Introduction to Meeting Management” course at Northeastern University.

Ms. Smith, a Chicago native, resides in West Seattle with her family. She enjoys traveling, the outdoors and reading, and her commitment to her community is realized through her passionate A.I.D.S. activism, leading the Sheraton’s Gingerbread Village program in support of JDRF and providing groceries to the elderly, homeless and working poor with the Pike Place Market Food Bank.

Ms. Smith can be contacted at 206-447-5531 or Carrianne.pugh@sheraton.com

Coming Up In The July Online Hotel Business Review




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Feature Focus
Hotel Spa: Measuring the Results
As the Hotel Spa and Wellness Movement continues to flourish, spa operations are seeking new and innovative ways to expand their menu of services to attract even more people to their facilities, and to and measure the results of spa treatments. Whether it’s spa, fitness, wellness meet guest expectations. Among new developments, there seems to be a growing emphasis on science to define or beauty services, guests are becoming increasingly careful about what they ingest, inhale or put on their skin, and they are requesting scientific data on the treatments they receive. They are open to exploring the benefits of alternative therapies – like brain fitness exercises, electro-magnetic treatments, and chromotherapy – but only if they have been validated scientifically. Similarly, some spas are integrating select medical services and procedures into their operations, continuing the convergence of hotel spas with the medical world. Parents are also increasingly concerned about the health and well-being of their children and are willing to devote time and money to overcome their poor diets, constant stress, and hours spent hunched over computer, tablet and smartphone screens. Parents are investing in wellness-centric family vacations; yoga and massage for kids; mindfulness and meditation classes; and healthy, locally sourced, organic food. For hotel spas, this trend represents a significant area for future growth. Other trends include the proliferation of Wellness Festivals which celebrate health and well-being, and position hotel spas front and center. The July issue of the Hotel Business Review will report on these trends and developments and examine how hotel spas are integrating them into their operations.