Mr. Engel

Peter Engel

Chief Technology Officer

Marcus Hotels & Resorts

Peter Engel is chief technology officer for Marcus Hotels & Resorts, a division of The Marcus Corporation (NYSE: MCS). A force in the hospitality industry, Marcus Hotels & Resorts provides expertise in management, development and historical renovations. The companyís portfolio includes a wide variety of properties including city-center meeting hotels, upscale resorts and branded first-class hotels.

Mr. Engel has more than 35 years of experience in the information technology industry. In his role at Marcus Hotels & Resorts, he leads the strategy and implementation of hotel, food & beverage, electronic distribution and guest technologies. He is also responsible for technology evaluations of acquisition candidates, IT support of hotel openings and business opportunity development.

Prior to joining Marcus Hotels & Resorts, Mr. Engel was president of Aperias Management Services, a consulting firm specializing in information technology and strategic management consulting services. He has over fifteen years of travel and leisure industry experience, including serving as senior vice president at The Mark Travel Corporation where he led the systems engineering, operations, and system architecture functions. Mark Travel is a leading tour operator with multiple vacation brands and manages vacation programs for major airlines and hotel companies.

Mr.Engel also served as chief operating officer for Trisept Solutions, a leading travel technology company providing reservation systems and ecommerce to the tour operator and vacation travel industries. His roles during this time included managing software development, customer service, sales, and system engineering. Prior to joining the travel industry, Mr. Engel gained broad technology and industry experience during thirteen years at Tandem Computers (now Hewlett Packard). During a five year engagement at Motorola Cellular Infrastructure Group, Mr. Engel lead the technical team from Tandem involved in developing technology for Motorolaís digital cellular initiatives.

Mr. Engel can be contacted at 414-905-1200 or peterengel@marcuscorp.com

Coming Up In The April Online Hotel Business Review




Feature Focus
Guest Service: The Personalized Experience
In the not-too-distant future, when guests arrive at a hotel, they will check themselves in using a kiosk in the lobby, by- passing a stop at the front desk. When they call room service to order food, it will be from a hotel mobile tablet, practically eliminating any contact with friendly service people. Though these inevitable developments will likely result in delivered to their door by a robot. When they visit a restaurant, their orders will be placed and the bill will be paid some staff reduction, there is a silver lining Ė all the remaining hotel staff can be laser-focused on providing guests with the best possible service available. And for most guests, that means being the beneficiary of a personalized experience from the hotel. According to a recent Yahoo survey, 78 percent of hotel guests expressed a desire for some kind of personalization. They are seeking services that not only make them feel welcomed, but valued, and cause them to feel good about themselves. Hotels must strive to establish an emotional bond with their guests, the kind of bond that creates guest loyalty and brings them back time and again. But providing personalized service is more than knowing your guests by name. Itís leaving a bottle of wine in the room of a couple celebrating their anniversary, or knowing which guest enjoys having a fresh cup of coffee brought to their room as part of a wake-up call. Itís the small, thoughtful, personal gestures that matter most and produce the greatest effect. The April issue of the Hotel Business Review will document what some leading hotels are doing to cultivate and manage guest satisfaction in their operations.