Mr. Sun

Justin Sun

Compensation Analyst

Lockheed Martin

Justin Sun is a Compensation Analyst for Lockheed Martin, one of the world’s largest defense contractors. In his current role, he serves as the Compensation Lead for the Communications, Legal, and Undersea Systems functions of the newly formed Mission and Systems and Training (MST) business area. In this role, he is responsible for supporting key compensation initiatives, such as FLSA compliance, rewards and recognition programs, compression, merit distribution process for union and non-union employees, and salary treatment standards.

Prior to joining Lockheed Martin, Mr. Sun was a Human Resources Representative at PepsiCo, the world’s second largest food and beverage business, where he supported the payroll and financial planning, pricing, and accounts receivable operations divisions of PepsiCo’s North American bottling operations. Justin also worked in talent management and organizational development at Novartis where he supported the launch of the Women’s Integrated Learning and Leadership (WILL) Initiative, a career development program focused on advancing women into leadership roles. At Novartis, he also developed a campus recruiting strategy to formalize the company’s summer internship programs and to enhance Novartis’ employment brand on college campuses.

Mr. Sun’s hospitality experience includes supporting the reopening of New York’s Plaza Hotel through a $450 million renovation and helping to reposition the historic landmark into a AAA Five Diamond property for the first time in the hotel’s 102-year history. While working in the human resources and rooms divisions, he devised standard operating procedures that improved the flow and consistency of service in the housekeeping, butler, and guest reception departments and that strengthened collaboration between teams.

Mr. Sun continues to demonstrate a passion for advancing the world of work through his research conducted through Cornell’s Center for Advanced Human Resources Studies and the Cornell Center for Hospitality Research. In addition to co-authoring a case study on the use of HR analytics in decision-making, he has published research on innovative HR practices in the service industry. While at Cornell, Justin served as President of the Cornell Hotel Society, Collegiate Chapter and as the Human Resources Director for The 82nd Annual Hotel Ezra Cornell, a student-run leadership conference.

Mr. Sun holds a Bachelor of Science degree in Hotel Administration and a Master of Industrial and Labor Relations degree from Cornell University. He continues to support his alma mater as an active member of the university’s alumni association. Justin holds a Professional in Human Resources (PHR) certification.

Mr. Sun can be contacted at 206-484-8788 or js389@cornell.edu

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.