Ms. Scholar

Debi Scholar

President

The Scholar Consulting Group

Debi Scholar, author of SMM: The Strategy Quick Reference Guide, offers guidance to Fortune 1000 and mid-size companies on issues surrounding supply chain and expense management categories, including airlines, hotels, meetings, ground transportation, corporate card programs, and travel management companies.

Before founding her own consultancy in 2010, Ms. Scholar was with PricewaterhouseCoopers (PwC) for 13 years. In her last position there, she was Lead for consulting with clients on Travel and Entertainment Expenses. She also held positions as the Meetings and Group Travel Director, and eSupport and Training Director.

Ms. Scholar is acknowledged nationally for groundbreaking efforts in shaping the Strategic Meetings Management (SMM) industry and integrating Travel and Meetings teams with Procurement. She is also an expert in driving virtual meeting adoption, both to reduce T&E costs and complement face-to-face events. In 2002, she became the first Meeting Director to include virtual meetings under her direction. Among her industry activities, Ms. Scholar was a trustee of the GBTA Foundation and was co-chair of the association’s Groups & Meetings Committee for four years. To advance the SMM industry, Scholar has created a host of innovative tools and resources for travel and meetings professionals, and she supplies the industry with numerous publications via her blog (http://www.teplus.net).

In 2010, Corporate & Incentive Travel magazine recognized Ms. Scholar as one of four of SMM’s “Movers and Shakers,” and, in 2008, the publication named her one of the “Top 20 Changemakers” who influenced the meetings management industry. Business Travel News also named her “Best Meeting Practitioner” in 2007. Her many professional designations include: UPenn/Wharton Aresty Executive Education/Global Business Travel Association (NBTA) Global Leadership Professional (GLP); Meeting Professionals International Certificate in Meetings Management (CMM); Convention Industry Council Certified Meeting Professional (CMP); GBTA Corporate Travel Expert (CTE); Six Sigma Green Belt and Chauncey Certified Technical Trainer (CTT).

Ms. Scholar can be contacted at 908-304-4954 or debi@debischolar.com

Coming Up In The June Online Hotel Business Review


Feature Focus
New Trends in Hotel Architecture and Design
On any hotel design project, architects are generally serving at least three masters - the owner/developer, the hotel operator, and the general public who will utilize the hotel - and each have their own goals, objectives and demands. The owner/developer is concerned with brand standards, the target market and the hotel's locale, while the operator is concerned about achieving the highest possible revenue through efficient design. The public is demanding that architecture and design be fully integrated into the guest experience, based on prevailing tastes and preferences. The architect's role is to respond professionally and efficiently to meet the demands of all and to develop a unified solution. Though each project has its own prerequisites and obligations, there are some general design trends which seem to be prevalent across the industry. First, there is an increased emphasis on the importance of the lobby. The principle here is that first impressions matter and that a hotel has only a few minutes to convince a guest that they have made the right decision. Hotel lobbies are being completely re-imagined - from eliminating front desks altogether to turning lobbies into warm, intimate social spaces, replete with fireplaces and comfortable furniture. There is also an increasing use of ambient natural light, even in large spaces like ballrooms and meeting rooms. In addition, there is greater emphasis on incorporating the distinctive attributes of any given location into the hotel design, which guests are defining as central to their experiences. The June issue of the Hotel Business Review will report on all these exciting developments in the fields of architecture and design.
In this issue...
Experiential Design Across All Sectors
Challenges of Contemporary Design in Historic Buildings
Ideal Meeting Spaces Should Offer Flexibility, Flexibility and Then Some
The Hotel Lobby
PLUS: Keeping an Eye on the Return on Design; Check In To the Future; L'AND Vineyards Wine Resort; How to Preserve Architectural Detail; Catering to Women in Hotel Design; Sustainability Retrofits, and much more.