Ms. Orlando

Dana Orlando

General Manager

Hotel Ivy

Dana Orlando, a hospitality professional with over 19 years of hotel experience, is the current General Manager at Hotel Ivy in Minneapolis, a historic and award-winning property. With an extensive career in the hospitality industry, Michigan native Dana Orlando joins the Hotel Ivy team from previous executive roles at hotels including Director of Sales Group and Catering at The Ritz-Carlton in Philadelphia, Pennsylvania and Hotel Manager at the Waldorf Astoria in Park City, Utah, where she started as the Director of Sales and Marketing.

Ms. Orlando has a successful record of applying a strategic perspective and proven expertise to develop, implement, and drive execution of initiatives that maximize operational effectiveness and profitability. A passion for building highly successful teams driving KPI growth as well as adapting to and execution against new and evolving strategies.

Ms. Orlando is spearheading the operation of the historic 136-room downtown Minneapolis property. Located next to the Convention Center and just steps away from key retail areas and downtown offices, Hotel Ivy is a destination of choice for those traveling to the Twin Cities. The iconic property, which features 136 rooms, 21 luxurious suites, and a full Day Spa, also incorporates the historic Ivy Tower, which was completed in 1930 and added to the National Register of Historic Places in 1986.

Ms. Orlando has received numerous distinctions in her performance, including Circle of Excellence recipient for Director of Sales and Marketing of the Year with Hilton Luxury Brands in 2013, 2015 and 2016. Ms. Orlando and her team were awarded 2013 Most Improved RevPAR Growth for Hilton Luxury Brands. She received her Master of Business Administration from University of Utah, David Eccles School of Business in Salt Lake City, Utah.

Please visit http://www.thehotelivy.com for more information.

Ms. Orlando can be contacted at 612-746-4600 or dana.orlando@thehotelivy.com

Coming Up In The October Online Hotel Business Review




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Feature Focus
Revenue Management: Technology and Big Data
Like most businesses, hotels are relying on technology and data to drive almost every area of their operations, but perhaps this is especially true for hotel Revenue Managers. There has been an explosion of technology tools which generate a mountain of data – all in an effort to generate profitable pricing strategies. It falls to Revenue Managers to determine which tools best support their operations and then to integrate them efficiently into their existing systems. Customer Relationship Management, Enterprise Resource Planning, and Online Reputation Management software are basic tools; others include channel managers, benchmark reports, rate shopping tools and review systems, to name a few. The benefits of technology tools which automate large segments of a Revenue Manager’s business are enormous. Freed from the time-consuming process of manual data entry, and having more accurate data available, allows Revenue Managers to focus on analysis, strategies and longer-term decision-making. Still, for most hotels, the amount of data that these tools generate can be overwhelming and so another challenge is to figure out how to effectively utilize it. Not surprisingly, there are some new tech tools that can help to do exactly that. There are cloud-based analytics tools that provide a comprehensive overview of hotel data on powerful, intuitive dashboards. The goal is to generate a clear picture, at any moment in time, of where your hotel is at in terms of the essentials – from benchmarking to pricing to performance – bringing all the disparate streams of data into one collated dashboard. Another goal is to eliminate any data discrepancies between finance systems, PMS, CRM and forecasting systems. The October issue of the Hotel Business Review will address all these important developments and document how some leading hotels are executing their revenue management strategies.