Ms. Portmann

Toni Portmann

Chief Executive Officer

DHISCO, Inc.

Toni Portmann is CEO and executive chairman of the board of DHISCO Inc., the world’s original and leading hospitality distribution company.

With extensive experience across software, hardware and technology services and support, Ms. Portmann has spent more than 25 years in executive management. She joined DHISCO at the end of 2014, bringing a wealth of management skills and expertise in mergers and acquisitions, strategic planning, process improvement and innovative sales solutions.

Prior to joining DHISCO, Ms. Portmann served as CEO for LockIN, an early stage, paradigm-busting SaaS e-learning company. An entrepreneur and “intraprenuer,” she also served for 10 years as chairman of the board of Resolvity, a privately held company specializing in intelligent interactive voice technology.

Before joining LockIN, Ms. Portmann was CEO of CAS Partners/Riverstone, where she integrated the acquisition of seven disparate property management services companies that specialized in the multifamily real estate market and represented over 170,000 apartment units in 31 states.

She also served as CEO of Stream Inc., where she transformed a $75 million contact services division of Software Spectrum into a global business process outsourcing leader with revenues exceeding $530 million across 30 contact centers in 16 countries.

Prior to her CEO responsibilities, Ms. Portmann worked in sales, marketing and management for Diebold Inc. and IBM.

Ms. Portmann holds a bachelor of business administration from Boise State University in Idaho and is a member of WCD (Women Corporate Directors). Toni is an investor in Texas Women Venture Network and serves on the TWV Portfolio Advisory Board. She established the Tyson Johnson Memorial for Another Solution Inc., which is dedicated to fighting the disease of addiction.

Please visit http://www.dhisco.com for more information.

Ms. Portmann can be contacted at 214-234-4072 or support@dhisco.com

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.