Ms. Alexander

Anne Alexander

Of Counsel Real Estate Department

Pircher, Nichols and Meeks

Anne Alexander joined national real estate law firm, Pircher, Nichols and Meeks, in 2012 and is Of Counsel in the firmís real estate department. Her practice covers a wide spectrum of real estate, finance and land use issues, including representation of banks, CMBS lenders and a variety of other institutional lenders in connection with mortgage and mezzanine financing of office buildings, hotels, shopping centers, healthcare facilities, multi-family apartment projects and industrial properties throughout the United States.

Among the highlights of her professional career include the representation of lender in connection with mezzanine financing for pre-development of boutique hotel in West Hollywood, California, and the representation of preferred equity holder in connection with redemption of equity interest and replacement mezzanine loan on an upscale office building in Santa Monica, California.

Ms. Alexander also advises institutional and private investors and developers on land use matters in connection with the acquisition, disposition, development and leasing of real property. Her land use practice has involved securing entitlements for commercial and residential developments as well as large industrial facilities in the City of Los Angeles and throughout California. She has experience in the areas of local zoning and rent control laws, development agreements, subdivisions, community facilities districts, historic preservation, the California Coastal Act, condominium conversion and eminent domain.

Her professional affiliations include the Los Angeles County Bar Association and State Bar of California, Real Property and Environmental Law Sections. A graduate of University of California, Ms. Alexander holds a J.D. from Los Angeles School of Law, and a bachelor of arts in Linguistics and Italian from the University of California, Los Angeles.

Please visit http://www.pircher.com for more information.

Ms. Alexander can be contacted at 310-201-8927 or aalexander@pircher.com

Coming Up In The April Online Hotel Business Review




Feature Focus
Guest Service: The Personalized Experience
In the not-too-distant future, when guests arrive at a hotel, they will check themselves in using a kiosk in the lobby, by- passing a stop at the front desk. When they call room service to order food, it will be from a hotel mobile tablet, practically eliminating any contact with friendly service people. Though these inevitable developments will likely result in delivered to their door by a robot. When they visit a restaurant, their orders will be placed and the bill will be paid some staff reduction, there is a silver lining Ė all the remaining hotel staff can be laser-focused on providing guests with the best possible service available. And for most guests, that means being the beneficiary of a personalized experience from the hotel. According to a recent Yahoo survey, 78 percent of hotel guests expressed a desire for some kind of personalization. They are seeking services that not only make them feel welcomed, but valued, and cause them to feel good about themselves. Hotels must strive to establish an emotional bond with their guests, the kind of bond that creates guest loyalty and brings them back time and again. But providing personalized service is more than knowing your guests by name. Itís leaving a bottle of wine in the room of a couple celebrating their anniversary, or knowing which guest enjoys having a fresh cup of coffee brought to their room as part of a wake-up call. Itís the small, thoughtful, personal gestures that matter most and produce the greatest effect. The April issue of the Hotel Business Review will document what some leading hotels are doing to cultivate and manage guest satisfaction in their operations.