Mr. Sims

Andrew M. Sims

Chief Executive Officer

Sotherly Hotels

Andrew M. Sims is chief executive officer and chairman of the board of Sotherly Hotels Inc., a position he has held since leading the company’s initial public offering in 2004 as MHI Hospitality Corporation. Sotherly Hotels Inc. is a self-managed and self-administered lodging REIT focused on the acquisition, renovation, up-branding, and repositioning of upscale and upper-upscale full-service hotels in the Southern United States. The company’s portfolio currently consists of investments in 12 hotel properties comprising 3,011 rooms.

Before his tenure at Sotherly Hotels, Mr. Sims served as vice president of finance and development of MHI Hotels Services for seven years before serving as the company’s president for nine years. During his time with MHI Hotels Services, he was instrumental to the purchase and renovation of several properties, including but not limited to the Hilton Wilmington Riverside in Wilmington, North Carolina, and the Shell Island Resort in Wrightsville Beach, North Carolina – driving the company’s significant growth throughout the 1990s.

Mr. Sims is a graduate of Washington and Lee University, from which he holds a bachelor’s degree in commerce. He currently serves as a director for Chesapeake Hospitality and previously served on the Franchise Advisory Board for Hilton Hotels. He resides in Williamsburg, Virginia, where he is involved in his local community as a former trustee and basketball coach for Walsingham Academy.

Mr. Sims’ work with Sotherly Hotels continues a family tradition in the hospitality industry that began with his father, Edgar Sims, Jr., over a half-century ago. Edgar Sims founded Maryland Hospitality Inc., later known as MHI Hotels Services, in 1957 with the purchase of the Royal Pine Motel in Columbia, Maryland.

Please visit http://www.sotherlyhotels.com for more information.

Mr. Sims can be contacted at 757-229-5648 or andrewsims@sotherlyhotels.com

Coming Up In The April Online Hotel Business Review




Feature Focus
Guest Service: The Personalized Experience
In the not-too-distant future, when guests arrive at a hotel, they will check themselves in using a kiosk in the lobby, by- passing a stop at the front desk. When they call room service to order food, it will be from a hotel mobile tablet, practically eliminating any contact with friendly service people. Though these inevitable developments will likely result in delivered to their door by a robot. When they visit a restaurant, their orders will be placed and the bill will be paid some staff reduction, there is a silver lining – all the remaining hotel staff can be laser-focused on providing guests with the best possible service available. And for most guests, that means being the beneficiary of a personalized experience from the hotel. According to a recent Yahoo survey, 78 percent of hotel guests expressed a desire for some kind of personalization. They are seeking services that not only make them feel welcomed, but valued, and cause them to feel good about themselves. Hotels must strive to establish an emotional bond with their guests, the kind of bond that creates guest loyalty and brings them back time and again. But providing personalized service is more than knowing your guests by name. It’s leaving a bottle of wine in the room of a couple celebrating their anniversary, or knowing which guest enjoys having a fresh cup of coffee brought to their room as part of a wake-up call. It’s the small, thoughtful, personal gestures that matter most and produce the greatest effect. The April issue of the Hotel Business Review will document what some leading hotels are doing to cultivate and manage guest satisfaction in their operations.