Ms. Harkness

Sarah Harkness

Marketing Manager

Screen Pilot

Sarah Harkness is the Marketing Manager for Screen Pilot, a Denver-based hospitality marketing agency that specializes in telling the stories of hotels and resorts using data science, creativity and strategic market place insights. Originally hailing from Austin - which explains her love of queso, lakes, and live music – Ms. Harkness attended college at Wake Forest University in North Carolina where she studied Media Communications but never found Tex-mex that was ever quite the same.

She began her career as a PR & Marketing Intern for the Head Office of Harvey Nichols in London where she worked with publications including Grazia, Tatler, The Times on Sunday, The Daily Mail, and more. For the last 8 years she has lived in Denver where she has consulted for clients in luxury, fashion, and hospitality. She regularly contributes as an author on Hospitality Net, Hotel Marketing, and eHotelier exploring topics related to marketing, trends, technology and data in the travel and hospitality industry.

Her passion for travel extends beyond the professional realm and she has visited over 21% of the world’s countries and is hoping to make that 100% someday. So far her favorite place to visit was Barcelona because she got to speak Spanish with a lisp, see Gaudi’s artwork in person, and eat churros whenever she pleased.

In her spare time you can find her lost somewhere in the great outdoors with her husband and their corgi mix Bateman, wandering around art museums, enjoying a cocktail on a patio, or scuba diving in the deep blue sea. She is the Founder of the Denver Agency Meetup and a member of The Denver Junior League.

Please visit http://www.screenpilot.com for more information.

Ms. Harkness can be contacted at 720-336-0610 or sharkness@screenpilot.com

Coming Up In The December Online Hotel Business Review




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Feature Focus
Hotel Law: Issues & Events
There is not a single area of a hotel’s operation that isn’t touched by some aspect of the law. Hotels and management companies employ an army of lawyers to advise and, if necessary, litigate issues which arise in the course of conducting their business. These lawyers typically specialize in specific areas of the law – real estate, construction, development, leasing, liability, franchising, food & beverage, human resources, environmental, insurance, taxes and more. In addition, issues and events can occur within the industry that have a major impact on the whole, and can spur further legal activity. One event which is certain to cause repercussions is Marriott International’s acquisition of Starwood Hotels and Resorts Worldwide. This newly combined company is now the largest hotel company in the world, encompassing 30 hotel brands, 5,500 hotels under management, and 1.1 million hotel rooms worldwide. In the hospitality industry, scale is particularly important – the most profitable companies are those with the most rooms in the most locations. As a result, this mega- transaction is likely to provoke an increase in Mergers & Acquisitions industry-wide. Many experts believe other larger hotel companies will now join forces with smaller operators to avoid being outpaced in the market. Companies that had not previously considered consolidation are now more likely to do so. Another legal issue facing the industry is the regulation of alternative lodging companies such as Airbnb and other firms that offer private, short-term rentals. Cities like San Francisco, Los Angeles and Santa Monica are at the forefront of efforts to legalize and control short-term rentals. However, those cities are finding it’s much easier to adopt regulations on short-term rentals than it is to actually enforce them. The December issue of Hotel Business Review will examine these and other critical issues pertaining to hotel law and how some companies are adapting to them.