Ms. Moon

Jennifer Moon

Manager

Greenview

Jennifer Moon is a manager with Greenview, a sustainability consulting firm specializing in the hospitality, meetings and events, travel and tourism industries at the organizational level. Greenview was founded in 2008 to play a pivotal role in advancing sustainability through increasing the prevalence of metrics, measurement and reporting across the travel and tourism industry. Ms. Moon has experience working in corporate ESG advisory & reporting, sustainable event services, destination reporting, and industry-wide research. She has expertise in GHG emissions calculations, corporate reporting frameworks (GRI, CDP, GRESB), water and biodiversity risk assessments for the corporate level.

Ms. Moon has consulted for global hotel companies, REITs, hospitality vendors and event organizers. She is a member of Green Destination Orlando and the Sustainability Committee of NYC & Company. In her free time, Ms. Moon likes to write on sustainability topics for the industry, such as her article for Green Lodging News, “Why Beekeeping is Relevant to Hotel Sustainability” and Hotel Business Review, where she co-authored the article titled, “Sustainability KPI’s: Now Part of the Discussion”.

Ms. Moon’s love of hospitality and sustainability stems from her undergraduate days as an Hotelie at Cornell learning about sustainable hotel development and eco-tourism. Her love of travel has inspired her work to continuously bridge the gap between the hospitality industry and sustainability where she has experienced climate change in places such as Australia and Iceland.

She has earned a Bachelor of Science degree from the Cornell University School of Hotel Administration and a Master of Science degree from Columbia University in Sustainability Management.

Please visit http:/www.greenview.sg for more information.

Ms. Moon can be contacted at 305-726-7658 or jenni@gviewadvisors.com

Coming Up In The May Online Hotel Business Review




Feature Focus
Eco-Friendly Practices: The Value of Sustainability
The hotel industry continues to make remarkable progress in implementing sustainability policies and procedures in their properties throughout the world. As a result, they continue to reap the benefits of increased profitability, enhanced guest experiences, and improved community relations. In addition, as industry standards are codified and adopted worldwide, hotels can now compare how their operations measure up against their competitors in terms of sustainable practices and accomplishments. This capacity to publicly compare and contrast is spurring competition and driving innovation as hotels do not wish to be left behind in this area. Water management and conservation is still a primary issue as population growth, urbanization, pollution and wasteful consumption patterns place increasing demands on freshwater supply. Water recycling; installing low-flow fixtures; using digital sensors to control water usage; and even harvesting rainwater are just a few things that some hotels are doing to preserve this precious resource. Waste management is another major concern. Through policies of reduce, reuse and recycle, some hotels are implementing “zero-waste” programs with the goal of substantially reducing their landfill waste which produces carbon dioxide and methane gases. Other hotels have established comprehensive training programs that reinforce the value of sustainability. There is employee engagement through posters and quizzes, and even contests are held to increase innovation, sensitivity and environmental awareness. Some hotels are also monitoring a guest’s energy usage and rewarding those who consumed less energy with gifts and incentives. The May issue of the Hotel Business Review will document how some hotels are integrating eco-friendly practices into their operations and how they and the environment are benefiting from them.