Mr. Darling

Stephen Darling

Principal

Stephen Darling Hospitality Consultancy Inc.

After 40 consecutive years in hospitality industry in three countries, most recently as Regional Vice President for Shangri-La Hotels & Resorts in North America, responsible for identifying and securing management contracts on six projects in North America. Stephen now leads his own hospitality consulting practice as well as serving as a director on two boards.

Darling readily admits that he entered the hospitality industry by default following two summers spent working as a bellman in one of Quebec City’s established hotels. Following this, he obtained a Hospitality Management Diploma at Concordia University, and subsequently did a BSc at Cornell’s School of Hotel Administration.

In addition to his many professional duties, Darling is known for sharing his years of hospitality experience and knowledge with industry colleagues and candidates. He sat on Vancouver Community College’s Hospitality Management Program Advisory Committee; was named Canada’s 2001 Hotelier of the Year by Hotelier Magazine; was Chair of Tourism Vancouver’s Board for 2002/03. He is a Past Chair of Vancouver Hotel Association and was a director of the Pacific Rim Institute of Tourism.

Stephen was Co- Chair of the Yes 2010 team, which was instrumental in Vancouver’s bid for the 2010 Winter Olympic games. He earned his icd.d designation from the Institute of Corporate Directors of Canada and Rotman School of Management, and currently sits on two boards in addition to his project consulting practice.

Darling’s hospitality practice currently includes two multi-national hotel management companies –for which he provides strategic development support in North America. Stephen is fluent in French and “manages to get by” in Spanish. Stephen is also a principal of Cayuga Hospitality Consultants. You can reach him via his website at www.stephendarling.com.

Please visit www.stephendarling.com for more information.

Mr. Darling can be contacted at stephen.darling@shaw.ca

Coming Up In The September Online Hotel Business Review




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Feature Focus
Hotel Group Meetings: Blue Skies Ahead
After a decade of sacrifice and struggle, it seems that hotels and meeting planners have every reason to be optimistic about the group meeting business going forward. By every industry benchmark and measure, 2017 is shaping up to be a record year, which means more meetings in more locations for more attendees. And though no one in the industry is complaining about this rosy outlook, the strong demand is increasing competition among meeting planners across the board – for the most desirable locations, for the best hotels, for the most creative experiences, for the most talented chefs, and for the best technology available. Because of this robust demand, hotels are in the driver’s seat and they are flexing their collective muscles. Even though over 100,000 new rooms were added last year, hotel rates are expected to rise by a minimum of 4.0%, and they are also charging fees on amenities that were often gratis in the past. In addition, hotels are offering shorter lead times on booking commitments, forcing planners to sign contracts earlier than in past years. Planners are having to work more quickly and to commit farther in advance to secure key properties. Planners are also having to meet increased attendee expectations. They no longer are content with a trade show and a few dinners; they want an experience. Planners need to find ways to create a meaningful experience to ensure that attendees walk away with an impactful memory. This kind of experiential learning can generate a deeper emotional connection, which can ultimately result in increased brand recognition, client retention, and incremental sales. The September Hotel Business Review will examine issues relevant to group business and will report on what some hotels are doing to promote this sector of their operations.