Mr. Sherwin

Mark Sherwin

Executive Vice President, Operations

Sonesta International Hotels Corporation

Mark Sherwin joined Sonesta in January, 2014 as Executive Vice President of Operations for Sonesta Hotels. He is responsible for overseeing cost improvement initiatives, profit improvement plans, operational fiscal responsibility, and bottom-line operations strategies for the companyís growing collection of global brands, including Royal Sonesta, Sonesta Hotels & Resorts, Sonesta ES Suites, Sonesta Posadas Del Inca, and Sonesta Cruise Collection.

Mr. Sherwin is no stranger to F&B and in fact began his career as a restaurant manager, culminating in hiring several celebrity chefs including Jose Andreas and Michel Richard to lead kitchens under his management. His favorite region is Napa Valley and he enjoys the whole farm to table movement accompanied by a good craft cocktail.

Mr. Sherwin has more than 20 years of experience in hospitality and has been involved at both the property and corporate level. His career has revolved around developing operational initiatives, managing hundreds of employees, and establishing innovative sales and Mr. Sherwineting policies. Prior to joining Sonesta,

Mr. Sherwin was employed at Ritz-Carlton where he furthered his hospitality experience as the General Manager at Tysons Corner and as the Regional Vice President of Sales and Mr. Sherwineting.

His extensive hospitality career also includes multiple leadership roles with Marriott International. Some of his major accomplishments include being selected as a GM of the year finalist, opening five new hotels as a Regional Director, and developing new strategies in ecommerce, industry sponsorship, and customer segmentation.

Mr. Sherwin graduated from Cornell University with a Bachelorís degree in Hospitality Administration. He then furthered his education by obtaining his MBA at Georgia State University.

Please visit http://www.sonesta.com for more information.

Mr. Sherwin can be contacted at 617-421-5429 or msherwin@sonesta.com

Coming Up In The December Online Hotel Business Review




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Feature Focus
Hotel Law: Issues & Events
There is not a single area of a hotelís operation that isnít touched by some aspect of the law. Hotels and management companies employ an army of lawyers to advise and, if necessary, litigate issues which arise in the course of conducting their business. These lawyers typically specialize in specific areas of the law Ė real estate, construction, development, leasing, liability, franchising, food & beverage, human resources, environmental, insurance, taxes and more. In addition, issues and events can occur within the industry that have a major impact on the whole, and can spur further legal activity. One event which is certain to cause repercussions is Marriott Internationalís acquisition of Starwood Hotels and Resorts Worldwide. This newly combined company is now the largest hotel company in the world, encompassing 30 hotel brands, 5,500 hotels under management, and 1.1 million hotel rooms worldwide. In the hospitality industry, scale is particularly important Ė the most profitable companies are those with the most rooms in the most locations. As a result, this mega- transaction is likely to provoke an increase in Mergers & Acquisitions industry-wide. Many experts believe other larger hotel companies will now join forces with smaller operators to avoid being outpaced in the market. Companies that had not previously considered consolidation are now more likely to do so. Another legal issue facing the industry is the regulation of alternative lodging companies such as Airbnb and other firms that offer private, short-term rentals. Cities like San Francisco, Los Angeles and Santa Monica are at the forefront of efforts to legalize and control short-term rentals. However, those cities are finding itís much easier to adopt regulations on short-term rentals than it is to actually enforce them. The December issue of Hotel Business Review will examine these and other critical issues pertaining to hotel law and how some companies are adapting to them.