Mr. Masuda

Mark Masuda

Vice President of Sales & Marketing

AmericInn

Mark Masuda is Vice-President of Marketing and Sales for AmericInn Hotels and Suites based in Chanhassen, MN. Mr. Masuda is responsible for AmericInnís national sales team as well as the companyís digital and brand marketing.

Prior to AmericInn, Mr. Masudaís leadership roles in hospitality sales, marketing, and distribution included stints at Northwest Airlines, Carlson Wagonlit Travel, and Carlson Rezidor Hotels.

Mr. Masuda earned his Masterís of Business Administration at the Curtis L. Carlson School of Management in Minneapolis and earned his Bachelorís degree from Minnesota State University in Mankato, Minnesota.

Mr. Masuda is married, has two daughters and a son and resides in Edina, Minnesota.

Mr. Masuda can be contacted at 952-294-5000 or mmasuda@americinn.com

Coming Up In The November Online Hotel Business Review




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Feature Focus
Architecture & Design: Authentic, Interactive and Immersive
If there is one dominant trend in the field of hotel architecture and design, itís that travelers are demanding authentic, immersive and interactive experiences. This is especially true for Millennials but Baby Boomers are seeking out meaningful experiences as well. As a result, the development of immersive travel experiences - winery resorts, culinary resorts, resorts geared toward specific sports enthusiasts - will continue to expand. Another kind of immersive experience is an urban resort Ė one that provides all the elements you'd expect in a luxury resort, but urbanized. The urban resort hotel is designed as a staging area where the city itself provides all the amenities, and the hotel functions as a kind of sophisticated concierge service. Another trend is a re-thinking of the hotel lobby, which has evolved into an active social hub with flexible spaces for work and play, featuring cafe?s, bars, libraries, computer stations, game rooms, and more. The goal is to make this area as interactive as possible and to bring people together, making the space less of a traditional hotel lobby and more of a contemporary gathering place. This emphasis on the lobby has also had an associated effect on the size of hotel rooms Ė they are getting smaller. Since most activities are designed to take place in the lobby, there is less time spent in rooms which justifies their smaller design. Finally, the wellness and ecology movements are also having a major impact on design. The industry is actively adopting standards so that new structures are not only environmentally sustainable, but also promote optimum health and well- being for the travelers who will inhabit them. These are a few of the current trends in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.