Ms. Dobney

Angie Dobney

Vice President of Pricing & Revenue Management Services

Rainmaker Group

Angie Dobney was named Vice President of Pricing and Revenue Management Services for The Rainmaker Group in July 2014.

Based out of Rainmaker’s Las Vegas office, Ms. Dobney is responsible for leading and managing a tight-knit team that offers traditional hotel and casino-hotel properties a wide range of services, including helping uncover new revenue opportunities, temporary revenue management staffing, as well as hiring and training new revenue management hires.

For new Rainmaker customers, Ms. Dobney and her team can serve as a de facto revenue management service – helping to set, guide and execute a property’s strategies. The service was created to assist traditional hotel and casino-hotel properties in the often-difficult task of finding and hiring experienced revenue management professionals.

Ms. Dobney’s team is not limiting its services to Rainmaker customers only. Her long-range plan is to provide a diversity of services to companies of all sizes, including managing all distribution partners, corporate strategic assessments, and fine-tuning a property’s wholesale or OTA partners.

The hospitality/revenue management executive, respected consultant, and longtime Rainmaker customer began her professional career in hotel operations. From 1998-2004, she held positions in sales and account management for leading software companies, including Springer-Miller Systems and Newmarket International.

Ms. Dobney began her revenue management career with Hard Rock Hotel, Las Vegas, in the spring of 2004. After a nearly seven-year stint as Hard Rock’s executive director of revenue management, she joined Station Casinos as its corporate director of revenue management. Most recently, she was president and lead consultant of The Dobney Group, a Las Vegas-based hospitality consulting company.

Ms. Dobney earned a Bachelor of Science degree in Hotel Management from the University of Nevada Las Vegas (UNLV) and earned Mentor of the Year Award in 2007. She is actively involved with her alma mater, currently serving as a guest lecturer.

Ms. Dobney can be contacted at 702-580-5355 or angie.dobney@letitrain.com

Coming Up In The October Online Hotel Business Review




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Feature Focus
Revenue Management: Technology and Big Data
Like most businesses, hotels are relying on technology and data to drive almost every area of their operations, but perhaps this is especially true for hotel Revenue Managers. There has been an explosion of technology tools which generate a mountain of data – all in an effort to generate profitable pricing strategies. It falls to Revenue Managers to determine which tools best support their operations and then to integrate them efficiently into their existing systems. Customer Relationship Management, Enterprise Resource Planning, and Online Reputation Management software are basic tools; others include channel managers, benchmark reports, rate shopping tools and review systems, to name a few. The benefits of technology tools which automate large segments of a Revenue Manager’s business are enormous. Freed from the time-consuming process of manual data entry, and having more accurate data available, allows Revenue Managers to focus on analysis, strategies and longer-term decision-making. Still, for most hotels, the amount of data that these tools generate can be overwhelming and so another challenge is to figure out how to effectively utilize it. Not surprisingly, there are some new tech tools that can help to do exactly that. There are cloud-based analytics tools that provide a comprehensive overview of hotel data on powerful, intuitive dashboards. The goal is to generate a clear picture, at any moment in time, of where your hotel is at in terms of the essentials – from benchmarking to pricing to performance – bringing all the disparate streams of data into one collated dashboard. Another goal is to eliminate any data discrepancies between finance systems, PMS, CRM and forecasting systems. The October issue of the Hotel Business Review will address all these important developments and document how some leading hotels are executing their revenue management strategies.