Ms. Sipos

Daphne Sipos

Global Brand Director

St. Regis Hotels & Resorts

Daphne Sipos serves as the Global Brand Director for St. Regis Hotels & Resorts. In this role, Ms. Sipos develops, manages and executes the strategy and creative direction of brand communication and marketing for St. Regis.

During her tenure, St. Regis has experienced remarkable growth, with new properties in Abu Dhabi, Bal Harbour, Bangkok, Florence, Lhasa, Mexico, Osaka, Puerto Rico and Shenzhen just to name a few and has established unique partnerships and brand alignments.

Ms. Sipos' career with Starwood began in October 2002, when she was hired as a Senior Marketing Analyst. In 2008, she became the Global Brand Manager for the St. Regis brand, and in 2013 she was promoted to her current position.

New York City-based, Ms. Sipos is a leader in her field and Luxury Daily has named her one of the “Top 25 Luxury Women to Watch.”

Ms. Sipos received a BS in Commerce from the University of Virginia with a focus on marketing, management and international business.

Ms. Sipos can be contacted at 212-380-4030 or Email: Daphne.Sipos@stregis.com

Coming Up In The May Online Hotel Business Review




Feature Focus
Eco-Friendly Practices: The Value of Sustainability
The hotel industry continues to make remarkable progress in implementing sustainability policies and procedures in their properties throughout the world. As a result, they continue to reap the benefits of increased profitability, enhanced guest experiences, and improved community relations. In addition, as industry standards are codified and adopted worldwide, hotels can now compare how their operations measure up against their competitors in terms of sustainable practices and accomplishments. This capacity to publicly compare and contrast is spurring competition and driving innovation as hotels do not wish to be left behind in this area. Water management and conservation is still a primary issue as population growth, urbanization, pollution and wasteful consumption patterns place increasing demands on freshwater supply. Water recycling; installing low-flow fixtures; using digital sensors to control water usage; and even harvesting rainwater are just a few things that some hotels are doing to preserve this precious resource. Waste management is another major concern. Through policies of reduce, reuse and recycle, some hotels are implementing “zero-waste” programs with the goal of substantially reducing their landfill waste which produces carbon dioxide and methane gases. Other hotels have established comprehensive training programs that reinforce the value of sustainability. There is employee engagement through posters and quizzes, and even contests are held to increase innovation, sensitivity and environmental awareness. Some hotels are also monitoring a guest’s energy usage and rewarding those who consumed less energy with gifts and incentives. The May issue of the Hotel Business Review will document how some hotels are integrating eco-friendly practices into their operations and how they and the environment are benefiting from them.